"Shipping / supply chain is a huge use case (for blockchain technology) because you can use a distributed ledger that can been seen from the first person -- the initial supplier -- all the way to the end user and it can be completely transparent. You can see every point in which your product makes a stop. You can see every point at which money transacts. And right now that system is incredibly opaque." - Tamara Rogers, Pithia Inc.
More at https://www.connecttofans.net/podcast4/tamara-rogers-pithia-inc